January 4, 2011

MultiChannel Merchant

These two images are from a recent cover design for MultiChannel Merchant magazine. The first is the tight design build in black and white. I work this way first because I don't want to be influenced by color in the early stages. If the design works in b&w, it will work that much better in color. This also serves as the proof stage to check size, proportions, spelling, etc., before going to final. The second image shows the fully rendered piece with color, texture, dimension, shading etc.